Search Engines :
As part of your overall marketing strategy, good placement in search listings is one of the key factors in building high traffic to your site.
Search listing placement is more effective than banner ads in generating new business.
There are hundreds of search engines and directories available. It would be a huge task to submit site details manually to even a small number of these.
The answer is to submit manually to the few top search engines or directories which will generate most of your traffic and use automated software such as SubmitWolf to submit regular updates to the lesser known engines.
Manual submission gives you the chance to review the rules and regulations for each engine to ensure that your site meets the current indexing requirements and is optimised for inclusion.
Major search engines and directories include :
| Yahoo | Ask Jeeves | |
| Altavista | HotBot | LookSmart |
| Lycos | iWon | MSN Search |
| Inktomi | AOL search | Netscape Search |
| Dmoz (Open Directory) | ||
Click on the above hyperlinks and look for the 'submit a site' or 'add your site' links for information and submission forms.
Alternatively, use a site such as submitplus.com for submission of your URL. Free submission services are available, or pay for guaranteed top 10 placements.
Test your page for speed of loading, meta description and keywords prior to submission, using the free test facility.
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